| For
Immediate Release
Corporate Email Training Course Uses Flash
to Enhance
Customer Service via the Internet and Corporate Intranets
SAUSALITO, CA, March 11, 2003
 Sterling
Consulting Group founders, Karen
Leland and Keith
Bailey – the co-authors of the best selling books “Customer
Service for Dummies” and “Online Customer Service
for Dummies” — yesterday announced the digital
release of the web-based version of their “Essential
Email: A Training Program for Online Excellence.” Originally
developed as a live trainer-led program designed to improve
the effectiveness of corporate email communications and online
customer service, “Essential Email” is now available
for corporate licensing and delivery via corporate Intranets
or via the Internet.
This email training program includes seven modules, each
supported by interactive exercises, voice-over narration
by Karen Leland and Keith Bailey, animated graphics and
digital music. The program covers a wide variety of techniques
for communicating more effectively via email with customers
as well as with co-workers. Subjects also include: Email
Etiquette, Ethics of Email, Managing Your Mailbox, Creating
Online Rapport and Effective Voicemail.
The online version of “Essential Email” uses
an entertaining multimedia style presentation that was
produced in Macromedia Flash in order to enable the delivery
of the “Essential Email” training program via
a standard web browser such as Microsoft’s Internet
Explorer.
Thus, SCG is offering corporate licensees the ability
to deliver this hour-long training program to “closed
circuit” Intranet audiences, or they may use the
Internet to make the program available to employees and
staff members wherever and whenever they choose to access
it. Thus, “Essential Email” is now available
without the additional expenses and inconvenience that
are necessary when employees must attend live training
presentations.
A free demo version of “Essential Email” is
available for immediate preview at this web address:
http://www.quality-service.com/etraining/demo/
Other press releases and editorial content about online
customer service are available at this web address:
http://www.quality-service.com/news/
CONTACT:
Keith Bailey kbailey@scgtraining.com
Karen Leland kleland@scgtraining.com
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